{"id":53828,"date":"2022-08-22T02:36:01","date_gmt":"2022-08-22T07:36:01","guid":{"rendered":"https:\/\/fullfocus.co\/?p=53828"},"modified":"2022-10-03T13:35:22","modified_gmt":"2022-10-03T18:35:22","slug":"the-recipe-for-a-thriving-company-culture","status":"publish","type":"post","link":"https:\/\/fullfocus.co\/the-recipe-for-a-thriving-company-culture\/","title":{"rendered":"The Recipe for a Thriving Company Culture"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Culture is the way people reliably engage with their work and with one another, as determined by shared values and behavioral norms. And culture is important because it shapes the outcomes you can expect. We like to say it\u2019s the \u201cdriver of operating results.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But creating a thriving culture can feel like a black box. It\u2019s not a topic that\u2019s covered in business school. And thriving cultures require intention. They\u2019re created. They don\u2019t just happen. You shouldn\u2019t hope to stumble into one, but you do have the agency to shape one.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The recipe for a thriving culture includes four ingredients.<\/span><\/p>\n<h4><span style=\"font-weight: 400;\">Ingredient 1: Values<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">A <a href=\"https:\/\/fullfocus.co\/question-7-how-do-you-communicate-your-core-values\/\">value<\/a> is what you, as the owner, think is most important. It won\u2019t be a comprehensive list of all your personal values. But it will include what you believe to be the <\/span><i><span style=\"font-weight: 400;\">most <\/span><\/i><span style=\"font-weight: 400;\">important.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a general rule, we suggest having three to eight company values. Fewer than three probably fails to capture important dimensions of your culture. More than eight is too many for you or anyone else on your team to remember. Five might just be the ideal number. But go with what feels right for your company. At Full Focus, we have <a href=\"https:\/\/fullfocus.co\/careers\/\">eight<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your values are one of the most permanent parts of your business, but that doesn\u2019t mean they never change. We revisit our values every year during strategic planning. Some years, we\u2019ve archived one value and replaced it with another. Most years, we tweak the descriptions of a value or two.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s important to recalibrate our values each year, because they guide our decisions, from recruiting and hiring to annual reviews. We don\u2019t live them perfectly. Values are, in a sense, aspirational. They\u2019re within reach but require us to stretch. They call out the best in us each day\u2014and some days, making the right decision isn\u2019t easy. But when we allow our values to guide our decisions, we reliably end up where we want to go.<\/span><\/p>\n<h4><span style=\"font-weight: 400;\">Ingredient 2: Behaviors<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Values only work if they\u2019re matched by behaviors. One of the best ways to encourage these behaviors on your team is to define them explicitly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In a recent team training on our values at Full Focus, we walked through a list of behaviors and \u201canti-behaviors\u201d that characterize each of our values. These lists included observable, recognizable actions that demonstrate what our behaviors look like and what they don\u2019t look like. When you clearly articulate your values and how they can be lived out, it sets your team up to win.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The behaviors might seem self-evident to you as the business owner, because your personal values have shaped the values of your business. But don\u2019t assume they are self-evident to your team. Instead, list out in detail the behaviors your values will lead to, and the behaviors they will lead your team to avoid. Clarity is essential for alignment, which is our next ingredient.<\/span><\/p>\n<h4><span style=\"font-weight: 400;\">Ingredient 3: Alignment<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Alignment refers to the degree to which your team embodies your values by practicing the behaviors you\u2019ve articulated. Alignment begins with <a href=\"https:\/\/mh.fullfocus.co\/law-of-replication\/\">your example<\/a> and your rhythms of revisiting your values.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As the leader, your commitment to your values must be obvious. It must be clear that you submit yourself to your values, especially in difficult situations. A leader\u2019s failure to live in alignment with their values is the quickest way to breed cynicism.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In those human moments when you fail, take ownership in front of the people who witnessed your failure. Those moments reinforce your values more memorably than getting it right the first time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your values also need to become a common part of the vocabulary of your company. You need to refer to them by name and revisit them over and over. We walk through our values together as a company once a quarter, going more in-depth during our annual all-team meeting. We also refer to them in our day-to-day interactions together.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Talking about your values regularly helps your team to memorize them. And they\u2019ll practice what they\u2019ve memorized.<\/span><\/p>\n<h4><span style=\"font-weight: 400;\">Ingredient 4: Maturity<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Values work best when they\u2019re held to with wisdom, humility, and self-leadership. Each individual should begin by looking within themselves, holding themselves accountable for their own behaviors. At the same time, they should celebrate when they notice others living by your company values.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I like to distinguish between \u201cvalues cheerleaders\u201d and \u201cvalues police.\u201d We want to be values cheerleaders. We want everyone on our team to notice and encourage one another when they notice their colleagues living in alignment with company values. We don\u2019t want them to condemn one another when they witness their colleagues falling short.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That doesn\u2019t mean we never hold one another accountable. But accountability should always happen in the context of grace. Accountability without grace leads to shame, and shame leads people to hide instead of grow. We want our team to be for one another and practice kindness toward one another.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Values are our compass for navigating the everyday decisions at our company. When we\u2019re not where we want to be, we rely on our values to help us course-correct. We champion growth over perfection. We seek to live our values better today than we did yesterday.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Defining, talking about, and practicing values is how company culture grows. Building a thriving company culture isn\u2019t always easy. But it\u2019s work you can do. It\u2019s work you need to do, for the good of your results and, more importantly, for the good of your team.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creating a thriving company culture requires intention. It doesn\u2019t just happen. Here are the four ingredients for creating one.<\/p>\n","protected":false},"author":13,"featured_media":53829,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1726,483,34],"tags":[812,194,1525,38,296],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Recipe for a Thriving Company Culture | Full Focus<\/title>\n<meta name=\"description\" content=\"Creating a thriving company culture requires intention. It doesn\u2019t just happen. 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