{"id":25542,"date":"2014-03-25T05:00:13","date_gmt":"2014-03-25T10:00:13","guid":{"rendered":"http:\/\/michaelhyatt.com\/?p=25542"},"modified":"2014-03-25T05:00:13","modified_gmt":"2014-03-25T10:00:13","slug":"why-you-need-a-community","status":"publish","type":"post","link":"https:\/\/fullfocus.co\/why-you-need-a-community\/","title":{"rendered":"Why You Need a Community to Successfully Build Your Platform"},"content":{"rendered":"

When I was young, a boy could get a copy of D.C. Beard\u2019s American Boy\u2019s Handy Book<\/em>, and girls could get The American Girl\u2019s Handy Book<\/em> (though I knew less about that one for obvious reasons).<\/p>\n\n

Books like these and many others, including the more recent Dangerous Book for Boys<\/em>, provide tons of information on all sorts of projects.
\n
\nIf you\u2019ve seen one you know what I\u2019m talking about. When you\u2019re a kid, turning the page is like starting a new adventure. There are endless things to try, to build, to test, and tinker with.<\/p>\n

Of course (speaking from experience here), frustration would inevitably set in when a project took too long or you needed some piece of technical knowhow or practical wisdom missing from the book.<\/p>\n

The only way to get what you needed was encouragement from beyond the book. You needed knowledge from someone with more experience or at least different than you possessed. In other words, you needed some sort of community<\/em> to get it done.<\/p>\n

The Impossible Project<\/h3>\n

We live in a marketplace saturated with concepts, messages, and voices. To cut through and get your ideas heard and your products noticed, you need to build a platform.<\/p>\n

But even if you have a the basic knowledge it\u2019s tough to do. There are so many steps to take, experiments to try, dead ends to avoid. It feels like an impossibility to get started today.<\/p>\n

I started blogging about ten years ago as a way to communicate to my company and share technology tips. I didn\u2019t know what I was building then, but a few years later I noticed that I had a real following. I had a platform, and it wasn\u2019t long before I could see that that a platform like I was cultivating was essential for business in the new economy.<\/p>\n

From that point forward I became a student of platform, learning the ins and outs. I made tons<\/em> of mistakes, but I also learned invaluable lessons about how to find and audience, build a following, and leverage that following into a full-time career.<\/p>\n

Here\u2019s the good news: What I learned through trial, error, and a lot of trouble, can help you cut out unnecessary steps and avoid pitfalls.<\/p>\n

That\u2019s exactly why I created Platform University<\/a>\u2014to help you complete the impossible project.<\/p>\n

Guides for the Journey<\/h2>\n<\/h3>\n

Here\u2019s what Platform University isn\u2019t. It\u2019s not an information product<\/em> that sends you out into the woods alone to figure it out. There\u2019s plenty to figure out on your own when it comes to building a platform, but you\u2019re bound to run into all sorts of limits and setbacks.<\/p>\n

Platform University<\/a> provides three major shortcuts to help you get past them:<\/p>\n

    \n
  1. A Mentor.<\/strong> To begin with, I\u2019ll serve as your guide. I\u2019ll tell you what I did to build my platform. You\u2019ll get unique access to me through monthly, live Q&A calls and member makeovers. Plus, you\u2019ll receive a \u201cBackstage Pass\u201d to see my business from behind the curtain.<\/p>\n<\/li>\n
  2. Experts.<\/strong> You\u2019ll also gain access to other platform experts\u2014leaders in their field who have built large machines or carved out narrow niches and can help you connect the dots in your own journey. These are people like Dave Ramsey, Amy Porterfield, Jeff Goins, Pat Flynn, Lysa TerKeurst, Ray Edwards, Cliff Ravenscraft. They all have stories and tips, and you can get their insights immediately by joining.<\/p>\n<\/li>\n
  3. \n

    Community.<\/strong> Finally, maybe most important of all, joining Platform University<\/a> give you exclusive access to a thriving, sharing, and learning community of lay experts\u2014people just like you who are making it happen on a daily basis. The member forums provide some of the best thinking of fellow platform builders, including Mike Kim<\/a>, who launched his first paid online course and sold out in four minutes.<\/p>\n<\/li>\n<\/ol>\n

    It\u2019s easy to get frustrated when you\u2019re building a platform, but why face the difficulties alone? You need a community you can learn from and contribute to.<\/p>\n

    In the third and final video in my new video series, The Platform Revolution<\/a><\/em>, I share more detail about the program. And when you join us as a member, you\u2019ll also gain access to two exclusive bonus offers, including a detailed breakdown of one of my product launches: how we created the content, planned the launch, executed, and even what the financials looked like.<\/p>\n

    Why Now Is the Time<\/h2>\n<\/h3>\n

    Here\u2019s the truth. If I had had access to a resource like Platform University<\/a> when I was in the early and middle stages of my platform development, it wouldn\u2019t have taken me years and years\u2014and countless (and painful) moments of trial and error.<\/p>\n

    If I had been sitting where you sit today, with a community like this available to me, I could have literally cut years<\/em> off my journey to success. I can\u2019t go back in time and shorten my learning curve, but you have the opportunity today to get where you want to go faster and easier than you ever thought possible.<\/p>\n

    Don\u2019t miss this opportunity to access fourteen months of content designed to skyrocket your success.<\/p>\n

    After midnight on April 1, you will no longer be able to view this content without paying extra for it. In fact, you will no longer be able to join Platform University<\/a> at all\u2014at least, not for a couple months. When this special offer expires, we will close registration and no one else can get in until we open it back up.<\/p>\n

    But if you join before the deadline, you will get access to our entire library of content for as long as you are a member. Every episode. Every Backstage Pass. Every Member Makeover. Every Live Q&A Call Recording. All of it.<\/p>\n

    When is the best time to plant a tree? Twenty years ago, according to the old saying. But the second best time is right now, and that\u2019s all the more so when you have a community like Platform University<\/a> to help you reach your goals.<\/p>\n

    P.S. If you are ready to join now, click here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

    When I was young, a boy could get a copy of D.C. Beard\u2019s American Boy\u2019s Handy Book, and girls could get The American Girl\u2019s Handy Book (though I knew less about that one for obvious reasons). Books like these and many others, including the more recent Dangerous Book for Boys, provide tons of information on […]<\/p>\n","protected":false},"author":8,"featured_media":25546,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[655],"tags":[],"acf":[],"yoast_head":"\nWhy You Need a Community to Successfully Build Your Platform<\/title>\n<meta name=\"description\" content=\"If I had had access to a resource like Platform University when I was in the early stages of my platform development, I could have shaved years off my learning curve. 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